Whole industries are experiencing a crisis, businesses try to do everything possible to save their companies. Sports field and foodservice suffer huge losses, and in Novosibirsk suffered a surge in unemployment (just look at those numbers!). The government has introduced support measures for workers, industries and businesses that have suffered because of the coronavirus crisis, but not everyone can take this assistance. Director of network Redken loft Sergey Krotov told how the appeal to the Bank for the public support measure brought him more problems. Published author of the column.