Corporation of videomonster: as a seller of toothpaste began to shoot commercials for Coca-Cola and other giants

Novosibirets Vladimir Sokolov is a physicist by education — he always liked to understand the technique and photograph, but for many years he was the regional representative in foreign companies, including sold toothpaste. At some point the craving for art prevailed, and he decided to take a video. Vladimir took a vacant in 2014 niche videos for government agencies, the execution of which is necessary to win tenders. Now he’s got company for videoproduktion — “Video Pro”. In a pandemic it has become especially popular, because all were needed, the organization of broadcasts and events online. Journalist NGS Maria Tishchenko learned from him, how much investments need, how much are the rollers and how he gathered his team.